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Introduction to Business

Collaborative Writing

CEBU1150 | Prof. Carmen Kuczewski

Welcome to Innovatank!

Professor Carmen Kuczewski and the Innovatank team worked together to build an exciting course for you this semester.

Be sure to follow the steps to set up your Innovatank account.

At all times, if you need assistance, email us at

Have fun and enjoy the process of learning!

The Innovatank Team


Purchase your Account

Every activity you will complete on your innovatank account add to your career profile. You keep the information after the courses. Collect your XPs. 


Subscribe to Main Course

It is important that you subscribe to the main course:

CEBU 1150 – Introduction to Business 

Once you subscribe, you will find your course activities show up at the top right of your dashboard. 

View Details of your course

Inside your main course, you will find course wide information on how to proceed. 

Learn More

As part of the Innovatank Publishing Program, textbooks all come with our latest technologies in creating relevance and engagement in the classroom. Students have access to real-life cases, industry professionals interview content, talent search ranking in addition to all features included in this program.




This project is a technology allowing Multiple-Choice Questions to shuffle exponential of 4. Making questions unique for each students. Shuffled via options, questions, algorithmic and context. Now available in BETA


Students gain access to the Innovatank Platform showcasing up to date case studies and weekly activities prompting students to practice ad apply what they learn in the classroom in a context. Proven as an effective and engaging method of learning.

Topics include: 

  • Introduction to Business roles
  • Business tools 
  • Marketing Functions
  • Marketing Mix 
  • Human Resources
  • Accounting and Finance
  • Technology
  • Management
  • Global Environments
  • Business Ownership 
  • Entrepreneurship 
  • Ethics and Social Responsibility 
  • Business Ownership 
  • Business Processes 
  • Teamwork and Communication

This program is created through our collaborative writing program which include multiple authors who are academic , research and industry experts. 

This course is crafted to the educator therefore mix and matching is possible as all programs are module based. 

Available supplemental content include:

  • Presentation slides (Simple, complex, tailored)
  • MCQ4 Project – It is a continuously changing bank shuffled in 4 dimensions
  • 8 Mini Cases tailored to the topics of your choice. 

This program is best used for college level, university level, CEGEP level and continuing education studies. Each level can be tailored based on levels of difficulty, topics covered and more. 


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