Introduction to Business
Various Authors
Custom Package | Innovatank
Why adopt this package?
- Textbook – Free to Share and Keep for a Lifetime. PDF Extraction.
- Custom Cases for each week’s activities
- Testbank and Quizzes prepared for you
- Includes a 5- institution Case Competition
- Priced at $60, no bookstore wait! Sign up and get access.
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Textbooks
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As part of the Innovatank Publishing Program, textbooks all come with our latest technologies in creating relevance and engagement in the classroom. Students have access to real-life cases, industry professionals interview content, talent search ranking in addition to all features included in this program.
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CASE PLATFORMStudents gain access to the Innovatank Platform showcasing up to date case studies and weekly activities prompting students to practice ad apply what they learn in the classroom in a context. Proven as an effective and engaging method of learning. |
Our packages are OER centered, the textbook have mix and match capabilities presenting on the platform. Below are the topics instructors can choose from to build their course.
- Introduction to Business
- Business Frameworks
- Business Environment
- Global Environment
- Financial Markets
- Legal Environment
- Ethics
- Business Formation
- Entrepreneurship
- Management
- Motivating Employees
- Teamwork and Communication
- Business Processes
- Marketing Function
- Marketing Mix
- Human Resource Management
- Accounting and Finance
- Using Technology
This Introduction to Business Package has been created by multiple authors to offer instructors with a variety of resources.
– Mini Case Authors
– Test Bank
– Presentation Slides
| Mini Cases | Each Mini Case is used as a classroom activity for students to familiarize themselves with theoretical topics. |
| Presentation Slides | Full presentation slides are available to assist instructors in their teaching |
| Testing with MCQ4 | MCQ questions are available using our MCQ4 shuffling by option, question, context and numerical (available if the question has quantitative values). |
- Fundamentals of Business by Stephen J. Skripak
- Introduction to Business by Rice University
- Introduction to Business by Lumen Learning
- Fundamentals of Business by eCampusOntario (Canadian Edition)
